Consumer subscription just doesn't have any of these benefits. Consumers are way less predictable. They tend to retain worse than businesses, and they also don't have net dollar retention characteristics.
Casey WintersHow to sell your ideas and rise within your company
User retention is gold for consumer subscription companies. If you don't retain your users, then a lot of the onus is on getting them to pay on day one.
Albert ChengFinding hidden growth opportunities in your product
