Brian Balfour

The most impactful thing that you can do is form really hard constraints.

Startups is a game of trying to get distribution before the incumbent can copy. It's this kind of concept of escape philosophy.

Most CEOs or most executives are incredibly disconnected from the actual AI adoption taking place inside their companies.

It ends up being a prisoner's dilemma. Don't trick yourself into thinking that you can't play the game. There is no opting out of the game.

If you're a late-stage company, you place multiple bets. For startups, it's a totally different ballgame. You have to choose one and go all in.

If you don't do it, your competitors are going to go to the new platform and your customer expectations change. You have to rise to those customers' expectations.

Building a great product is one of those things that's necessary, but not sufficient. And actually the separation is between those that build really great distribution.